Re: We have Google Adwords Credit: How do we use it? - Mailing list pgsql-advocacy

From Robert Treat
Subject Re: We have Google Adwords Credit: How do we use it?
Date
Msg-id 200706121131.44502.xzilla@users.sourceforge.net
Whole thread Raw
In response to Re: We have Google Adwords Credit: How do we use it?  ("Richard P. Welty" <rwelty@averillpark.net>)
Responses Re: We have Google Adwords Credit: How do we use it?  ("Richard P. Welty" <rwelty@averillpark.net>)
List pgsql-advocacy
On Tuesday 12 June 2007 11:14, Richard P. Welty wrote:
> the best thing you might get out of this is access to google
> analytics, which is included for paying adwords customers
> and might be thrown in with this $200 credit (ask the google
> folks, maybe they'll let open source projects have analytics
> for free in general.)
>
> analytics will let you see the geographical locations of
> visitors to the site, what their landing pages are, how many pages
> per visit, what searches are getting them to their landing pages,
> all kinds of good stuff. it will help you analyze which pages
> on the site deserve the most attention; when someone hits a landing
> page you want them to see something that causes them to
> look around.
>
> define some conversion goals in analytics -- downloads would
> be good, registrations for mailing lists, etc.

FWIW the web team already has both google analytics and google web tools set
up for www.postgresql.org, so your right in that to maximize this we'll
probably want to coordinate things through there as well.

--
Robert Treat
Build A Brighter LAMP :: Linux Apache {middleware} PostgreSQL

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